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RADIXX INTERNATIONAL SOLIDIFIES PRESENCE IN AFRICA

Radixx Partners With African Airline Management for Localized Support

ORLANDO, Fla. March 18, 2008 – Radixx International, Inc., provider of next generation airline reservation and distribution management systems, announced today that it has partnered with African Airline Management (AAM), an airline consultancy and management group based in South Africa. This partnership will allow Radixx to offer localized support to airlines throughout Africa.

AAM provides GSA and Distribution consulting to Zambian Airways, who recently selected the Radixx Air Enterprise Edition for reservation and distribution management. The airline began using the system March 1, 2008.

Zambian Airways is Zambia’s leading airline for domestic travel, with over 90% of the scheduled air service market.

David Evans, Chief Operating Officer for Zambian Airways said, “Zambian Airways chose Radixx Air for its new reservations and distribution platform because we were particularly impressed with its functionality and ease of use. We are also very encouraged by Radixx International’s commitment to ongoing investment in the development of Radixx Air. We are delighted that Radixx have chosen to partner with our GSA, African Airline Management, to offer localized support and consultancy.”

“We are pleased that Radixx Air has been selected by Zambian Airways. Radixx has continued to grow throughout all regions and we feel honored to have a new partner in both Zambian Airways and African Airline Management,” stated Ron Peri, CEO of Radixx International.

Radixx Air’s flexibility allows it to work for all airline types – traditional, low cost, and hybrid.

General Manager of African Airline Management Owen Murphy commented, “Having considered the diverse distribution needs of Zambian Airways from a local and global perspective thus taking into account their need for both Ticketless and GDS accessible IATA E-Ticketing standards we needed to deploy a true Hybrid system, and Radixx Air Enterprise certainly is that.”

About Radixx International: Radixx International, Inc., headquartered in Orlando, Florida is now delivering its fifth generation reservation system. Voted “Best Technology Provider” at the World Low Cost Airlines Congress 2007, Radixx International is the leading provider of next generation airline distribution management solutions. Founded in 1993 and now hosting more than 30 airlines on six continents, Radixx’ fully integrated, Internet-based reservations solutions support all airline business models, from traditional to low cost carrier. For more information, visit www.radixx.com.

About Zambian Airways: As a scheduled airline, Zambian Airways’ main line of business is the transportation of passengers and cargo. The company is the largest scheduled airline operating in the domestic market in Zambia. Zambian Airways operates 92 flights a week to 5 domestic destinations in Zambia and a further 45 flights a week to 3 international destinations in Tanzania, South Africa and the DRC. Zambian Airways caters to both the leisure market, where it is a major contributor to inbound tourism to Zambia, as well as the business market, where it provides vital trade links to neighboring countries.Visit http://www.zambianairways.com

About African Airline Management: AAM and its management and consulting team have over 100 years experience in managing and consulting to African airlines. The company has experience in running most of the established Distribution and Inventory Management Systems being used around the world. AAM also has specialist consultants with many years experience in Revenue management and airline marketing. Visit http://www.afam.co.za/ ###

 

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